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Data is the fuel to the corporate growth and success. Data is all over the universe in different form, format, and flavour seating in various repositories – the sources of truth. No exaggeration if termed as the corporate assets and viewed in correct business perspective to discover actionable insights even if by integrating them to get a holistic view of the data. We take customers’ raw, incomplete, inconsistent, and disorganized business data and ran it through standard data cleansing, profiling process before performing Exploratory Data Analysis (EDA) to know the pattern, relationship, and statistical significance using open source tools before bring in to the central repository – the Data Lake organize through ETL process so that the business values are successfully extracted to support analytical outcomes guaranteed with maximum accuracy.